Child and infant nutrition: market trends and challenges
Because the pediatric and infant nutrition market targets a vulnerable group, it is one of the strictest in terms of food safety. Ingredients in preparations for infants are subject to strict traceability requirements. They must be of the highest quality and comply with the health and regulatory requirements that apply to early childhood nutrition.
Digestive discomfort is a key issue for parents of infants. Symptoms can cause distress in the young child, affecting their sleep, time spent crying, stools and regularity of their diet. Frequent spit-up is one of the indications of digestive discomfort in newborns. Digestive issues in newborns are one of the most common reasons for seeing a pediatrician, pushing parents and doctors to seek out the best-tolerated baby formulas. This means that digestibility of milk proteins and decreasing spit-up are crucial issues for infant nutrition formulations.
Proteins designed for pediatric nutrition must also be highly functional. Parent consumers expect powdered baby formula to dissolve quickly, both for ease of use and the infant’s comfort. The milk proteins used in powdered products and instant beverages must adapt to these demands.
Rich nutritional value
The health benefits of nutritional products for children are all the more important as the current trend is to place greater value on mother’s milk. Healthcare professionals and parents alike expect formula with an excellent nutritional value that benefits growth, development and immunity. Your products must include proteins and essential amino acids that are highly bioavailable.
*Wet mix process